AmBank launches limited edition “Metal Card” during Kuala Lumpur Fashion Week 2021

KUALA LUMPUR (November 15): AmBank Group announced Signature Priority in conjunction with Fashion Night Out on November 6, which was recently held during the 2021 Kuala Lumpur Fashion Week (KLFW).・Introduced “The Metal” card exclusively for banking customers. .

AmBank Retail Banking Managing Director Aaron Lu said the new card offers unparalleled benefits and features that meet the financial and lifestyle needs of Signature Priority Banking customers and enhance their lifestyles. It said it would provide a curated experience.

“The introduction of ‘The Metal’ card is designed to recognize our most valued customers and ensure we meet their unique needs,” he said in a statement.

Additionally, during KLFW 2021, AmBank cardholders will enjoy attractive deals such as 15% off on selected runway collections and items, along with fresh new collections from different local designers debuting every month at KLFW’s pop-up stores You can enjoy it from January 2022.

Held at Pavilion Kuala Lumpur from November 3rd to 7th, KLFW’s official banking partner, Unbank, is also excited to support the Malaysian fashion industry through an event featuring designs and latest collections from over 48 local designers. He said he was happy.

AmBank Group Chief Executive Officer Datuk Sulaiman Mohd Tahir said the bank was honored to be a part of this event, which has grown to become one of Malaysia’s most prestigious events and aims to inspire the nation through fashion. It showcases and promotes local traditions, creativity and diversity. “It has also been a great platform to propel the local fashion industry into global expansion, especially after a particularly tumultuous year,” he said.

Meanwhile, Lu added that it is especially important to support local businesses and traders now that the business sector is gradually opening up as the country moves forward with its national recovery plan.

“AmBank is one of the key players in fostering the growth of small and medium enterprises (SMEs) in Malaysia. Our efforts go beyond providing financial assistance. Through our strategic partners, we also “It provides an opportunity to build capacity and help them thrive in the post-pandemic economy,” he said.

As an example, Mr Lu points to Ambank’s collaboration with organizations from different sectors to help ensure that small and medium-sized enterprises can stay ahead of the competition by actively participating in the digital economy and transformation. This opens up a wider pool of potential customers.

“We are committed to continuing to provide avenues and opportunities for local businesses to grow in these challenging new times,” he said.

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